SanDiegoRed.com wins Best News Portal award from AMIPCI, which credited the interactive and content-rich website's ability to seamlessly serve millions of daily readers on both sides of the border, and connect people through the power of social media.
Busca Corp.'s SanDiegoRed.com, the leading online news, entertainment, sports, politics and lifestyle source for U.S. Hispanics living in the San Diego region, has won the coveted Best News Portal Award from the Mexican Internet Association (AMIPCI).
The AMIPCI awards, which are now in their 10th year, recognize Mexico's top Internet portals. In addition to best news portal, other awards handed out on December 5, 2012 to class-leading companies celebrated outstanding achievements in: advertising, eCommerce, entertainment, innovation, government, financial services, social media strategy, professional services, and legacy over the last decade.
In awarding the Best News Portal award to SanDiegoRed.com, AMIPCI commented on the interactive and content-rich website's ability to seamlessly serve millions of daily readers on both sides of the border, and connect people through the power of social media.
The news portal also has some strategic alliances like U-TSanDiego, who is the most important newspaper in the region, and also with the professional soccer team Club Tijuana Xoloitzcuintles de Caliente, where SanDiegored is the team's official and exclusive news channel.
SanDiegoRed was started a few years ago with the goal of being the new source of information for residents of San Diego and Tijuana, by offering news content in Spanish and English.
It has distinguished itself of being the best from the region by having an intense presence in social networks, and offers the best promotions and activities from the United States and Mexico.
The news portal has changed the image of Tijuana and Baja California from the point of view in the United States, and has done this by their channel "The Real Baja" along with the support of all the positive articles and videos that the newspaper U-TSanDiego has published.
"It is a tremendous honor to win such a prestigious award," commented Ramon Toledo, President of Busca Corp. "And while we're grateful and humbled by the recognition from our industry peers, we certainly won't rest on our accomplishments! On the contrary, this award serves as a powerful incentive for us to continue offering our growing community of visitors on both sides of the border with even more value, information and tools they can use."
"The SanDiegoRed team is composed of bilingual professionals with specific and well defined goals, this recognition encourages us to work harder and indicates that we are on the right path," said Eduardo Flores-Campbell Editor in Chief.