With the objective of incentivizing the entrance of Mexican companies in new markets, on the 7th and 8th of August, ProMexico Commercials Counselors exposed Baja California entrepreneurs the business opportunities that are available in Hong Kong, Italy, France, and Seattle.

The first seminar, which took place in Mexicali, was run by Hector Rodrigo Martinez Elizondo, the first secretary of Mexico in Hong Kong, and Oscar Javier Camacho Ortega, adjunct commercial counselor of Mexico in Italy. The next seminary, held in Tijuana, was run by Jose Guillermo Garza Garcia, commercial counselor of Mexico in France, and by Fernando Paz Pous, first secretary of Mexico in Seattle. Following is a summary of the business opportunities in these markets.

Hong Kong

Hong Kong, one of the four Asian tigers, has a population of 7.14 million people and a GDP per capita of $36,600 dollars, an unemployment rate of 3.2%, and is ideally located within the Asia Pacific region with easy access to Continental China.

The Pearl Delta Region, located north of Hong Kong maintains a strategic relation with the Guangdong province, China’s most prosperous; where the products with highest value added from around the world and from China are controlled and distributed.

According to the ProMexico counselor, Hong Kong is an ideal environment to conduct business, given that it is one of the economies with the lowest corruption index, an independent legal system, an open market economy and free flowing information. The following are advantages for business in the country, the rapid opening of companies, a favorable fiscal system, an International Arbitration Center, a port without tariffs and efficient intellectual protection measures.

Regions that the ProMexico office in Hong Kong serves:

Guandong Hong Kong Macao

Market opportunities

Dry fruit (nuts), pork, chicken and beef, tequila, fish and seafood exportation Investment attraction of suppliers in the automobile industry Investment attraction for companies of the electronic industry Hong Kong companies investing in infrastructure projects in Mexico Iron and copper exportation

Italy

The free trade treaty between Mexico and the European Union which has was signed in 2000 and regulates the commercial relations between the two regions has allowed significant bilateral commerce growth and has acted as a catalyst of investment flow between Mexico and Italy, one of the most industrialized countries of the world.

The investment opportunities in Italy spin around the electric and electronic sectors: electric components for transportation, industrial and home automation, system components, and electric cables and conductors. The opportunities also extend to the metal-mechanic sector, where medical devices, optical and watch tools, cars, trailers and semi trailers, metal pieces, mechanical devices, installation and maintenance, radio devices, televisions and telecommunication, machines and electric devices are demanded.

Regions that the ProMexico office in Italy serves:

Italy Israel Greece Romania Serbia Macedonia Cyprus Malta Bosnia and Herzegovina Montenegro Albania

Market Opportunities

Attraction of companies and investment for the manufacture and design of plane parts Exportation of agriculture and fishing products (octopus, frozen shrimp, wheat, limes, fresh bananas, mango, avocado, coffee, garbanzo, onions, garlic, blackberries, blueberries, and raspberries) Exportation of onyx and travertine

France

According to ProMexico data, in 2013 the bilateral commerce between Mexico and France reached its greatest level in history, to a total of $3.9 million euros (about $5.3 million dollars). The main products that were commercialized were industrial products which, in virtue of a free trade agreement signed between the European Union (EU) and Mexico in 2000, are exempt of customs.

In 2013, the direct foreign investment from France in Mexico summed to $155 million dollars, which makes it the seventh economy with greatest investment of the European Union in Mexico.

Some of the exportation opportunities to France include citric juices (traditional and organic), berries, mushrooms, grapefruit, asparagus, and litchi. Among some of the organic products with greatest demand in France are mono floral honey and its derivatives, aloe vera, and agave syrup, as well as medicinal plants in the pharmaceutical sector.

The 2014-2015 France Strategy contemplates two mature industries: aeronautic and automobile; three new industries: renewable energies, petrol and gas, and telecommunication; as well as three cultural industries: audiovisual content, fashion and confection, and design.

It is important to emphasize that the ProMexico office in France also serves the Maghreb (North African region that contains Algeria, Morocco, and Tunisia) whose focus is in the agro alimentary, infrastructure and housing, construction material, and textile sectors.

The ProMexico counselor’s final recommendations were to look to North Africa as an exportation platform towards the European market, taking the necessary time to obtain certification before beginning the export process towards the EU, and giving special importance to package design and labeling of products for their entry into France.

Regions that the ProMexico office in France serves:

France Guinea Guinea Bissau Equatorial Guinea Monaco Togo

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