"Tijuanenses" Still Prefer to Shop in the US

CANACO estimates a leak of more than 6 billion dollars by the end of this year

Local commerce still fights for the preference of "Tijuanenses" for their Christmas purchases. The dollar is currently over 20 pesos, but the leak of consumers has not stopped, so losses of more than six billion dollars are expected at the end of this year.

The leakage of money from this 2016 surpasses by more than a billion to previous years, from five billion to six thousand five hundred million dollars, explained the president of the National Chamber of Commerce (Canaco), Gilberto Leyva Camacho.

Leyva Camacho points to several causes for this leak, such as the application of "obstacles" by the government, the increase of Value Added Tax (VAT), high tariffs, and others.

"Here you cannot retain the consumer if there is no price or quality," said the president of Canaco comparing the competitiveness between businesses in southern or central Mexico.

Faced with this, traders have opted to keep promotions to attract consumers. "What we must maintain all the time are promotions, that the businessman and the trader understands that the way to compete with them is giving low prices and above all guarantee... we must be very responsible in that subject," he said.

Vía El Sol de Tijuana

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Translated by: cristina.mora@sandiegored.com

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