To wrap up the first day of the 2025 Tianguis Turístico (Tourism Tianguis), the Playas de Rosarito government hosted the “Welcome to Rosarito” destination presentation.
Held at Sunio Beach Club, the event highlighted the best of the region, from its beautiful sea and sunsets to its exciting activities like hang-gliding, along with its impressive selection of cuisine, including steak, seafood, and the region’s renowned wines and coffee.
“We want everyone to have a good time. ‘Welcome to Rosarito’ is the culmination of a long day’s work, and we’re all here to have fun, secretaries, important visitors, federal and local lawmakers, and others involved in the Tianguis Turístico. This is more of a local event, but we hope everyone enjoys it,” said Rosarito Mayor Rocío Adame Muñoz.
Among dozens of guests, including government officials, media, and tourism representatives, the Rosarito destination presentation was a true celebration. That’s why Mayor Adame believes this event should continue every year, beyond the Tianguis Turístico.
“It has been very successful, especially in showcasing Playas de Rosarito’s cuisine. A lot of people are getting involved in the food scene, and this is the kind of high-quality event Rosarito deserves. There’s something for everyone, and I believe this one should prevail,” concluded the mayor.
Tianguis Turístico 2025 Arrives in Baja California
This year’s Tianguis Turístico marks a milestone: for the first time in its 50 year history, the event is being held in northern Mexico.
From April 28 to May 1, Baja California will welcome visitors from around the world with a peculiar binational format, connecting Mexico and the United States through activities that celebrate the region’s cultural richness. The Baja California Center, the event’s main venue, is perfectly positioned to highlight the state’s tourism offerings.
Created in 1975, the Tianguis Turístico has grown into the country’s leading tourism showcase, where international buyers meet top national industry players. In 2025, Baja California will shine with its signature blend of award-winning cuisine, scenic wine routes, thrilling outdoor experiences, and indigenous heritage. More than a marketplace, this edition underscores Mexico’s role as a global tourism leader.
