Economy

Governor Marina del Pilar highlights the strength and growth of wine in Baja California

A press conference was held from Ensenada to talk about the International Wine Congress that will take place in BC

This Thursday, November 18, the governor-elect of Baja California, Marina del Pilar Avila Olmeda, underlined the strength and expansion of the wine sector in Baja California, stating that the Valle de Guadalupe would host the significant international Wine Congress worldwide in 2022.

During a press conference with Mexico's Secretary of Agriculture and Rural Development, Victor Villalobos Arámbula, the head of the Agrifood and Fisheries Information Service (SIAP), Patricia Ornelas Ruiz, and the president of the Mexican Wine Council, Hans Backoff Guerrero, the state president highlighted the state's plans to support the industry.

She gave an example of the recent elimination of the State Tax on Wine, which in addition to raising wine productivity, will directly impact the ability of entrepreneurs to generate jobs for the benefit of Baja California citizens and their families, consequently improving the state's economy.

Marina del Pilar Avila Olmeda emphasized the importance of having the international Congress in this context. The state was chosen because it is one of the most production and tradition in the wine industry, both nationally and internationally.

The message's impact was so strong that it was stopped three times by applause from the audience, who named her "The governor of Baja California Wine" because of her support and reciprocity with the industry.

Marina del Pilar also emphasized the importance of coordination with the Mexican government throughout issues of agricultural and rural development, citing the presence of Secretary Villalobos Arámbula, who spoke about the Agroalimentario Program in 2021, an annual publication that gathers statistical data on agriculture, fishing, and livestock in Mexico, which is analyzed and processed by a specialist to produce a particular information product for those who carry out these activities.

The goal will be to in "2022 will be the year of Baja California wine," Villalobos Arámbula said, citing states regulations, collaboration with the federal government, and industry marketing. According to the federal official, Baja California's agricultural production will exceed 21 thousand 237 million pesos in the state's coast area, particularly in the municipalities of Ensenada and San Quintin, owing to strawberries, raspberries, and red tomatoes.

In the same manner, the Governor stated that the state government is fully committed to restoring the progress of the Baja California countryside, as promotion is a critical step towards achieving food security and ensuring a healthy and safe environment for the current future generations of Baja Californians.

VIDEO: Marina del Pilar talks about the international Wine congress to be held in BC

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