From vibrant street parades and themed tours to monumental altars, Baja California is preparing to celebrate Day of the Dead season across the region. Between October 25 and November 8, Tijuana, Mexicali, Ensenada, Rosarito, San Quintín, and San Felipe will host a variety of family-friendly events ranging from free community gatherings to small-ticketed cultural festivals.
Here is a guide to the official dates, schedules, and venues announced by regional organizers.
Tecate Celebrates “El Pan de la Catrina” Festival
Dedicated to highlighting the rich cultural heritage of this magical town, the “El Pan de la Catrina” Festival runs from October 30 through November 1. The festival will feature live theater, folk dance performances, traditional music, and local gastronomy at Miguel Hidalgo Park, Cantina de la Catrina, and El Kiosco de las Almas.
Mexicali Pays Tribute to Departed Pets
At Mexicali’s City Forest, community members are invited to honor their beloved late pets at the Monumental Altar Street Fair. Running from October 25 to November 8, the tribute opens on Sunday, October 25, from 6:00 p.m. to 10:00 p.m. Opening night activities include a canine costume contest, live music, local street food vendors, and a family-friendly stage show featuring characters from Coco.
Tijuana Hosts 4th Annual Day of the Dead Parade
Tijuana’s Traditional Day of the Dead Parade returns for its fourth edition on Sunday, November 1. The procession kicks off at 1:00 p.m. at Fifth Street and Ocampo in Downtown Tijuana. The parade route moves along Negrete and Third Street, passing through Teniente Guerrero Park before wrapping up inside the Benito Juárez Market. Admission is free to the public.
San Quintín Unveils 3rd Annual Parade
San Quintín will mark its 3rd Annual Day of the Dead Parade on Saturday, October 31, under the banner “Que Nadie Quede en el Olvido” (“May No One Be Forgotten”). Starting at 4:00 p.m. near the Government Center, the procession brings together local artists, traditional performers, and community groups.
San Felipe’s Day of the Dead Parade
San Felipe’s annual Day of the Dead Parade takes place Saturday, October 31, at 3:00 p.m. Participants will gather at Hayward Park (next to the Fire Station) before marching through Chetumal, Mar de Cortes, and the City’s Boardwalk.
Ensenada Celebrates Day of the Dead
Ensenada will hold its 2026 Day of the Dead celebration from October 31 through November 2 at the iconic Riviera Social, Civic, and Cultural Center. Operating daily from 3:00 p.m. to 11:00 p.m., the event showcases Mexican art, live music, and regional cuisine. General admission is $100 pesos ($3 USD).
Rosarito Invites Public to Traditional Catrina Parade
Rosarito’s traditional Catrina Parade will take place Sunday, November 1, starting at 2:00 p.m. Departing from the Emiliano Zapata Fields, the procession welcomes residents and visitors to enjoy a display of elaborate Catrina and Catrín costumes, folk attire, and a traditional horse contingent.
Mictlán
Located along the Corredor 2000, Mictlán Tijuana, the region’s dedicated Day of the Dead immersive theme park, remains open daily through November 8 from 9:00 a.m. to 7:00 p.m. Admission is $180 pesos ($10 USD) Monday through Friday and $200 pesos ($11 USD) on weekends. Children under 3 and pets enter free.
