In an effort to provide job opportunities to people in Baja California, the Secretariats of Tourism and Labor and Social Welfare will host three job fairs in Ensenada over the coming months, catering to a wide range of professional, technical, and operational profiles.
This initiative seeks to strengthen the local workforce and bridge the gap between job seekers in the state and the productive sector.
Miguel Ángel Badiola Montaño, Secretary of Tourism, emphasized the importance of inter-institutional collaboration in driving economic growth and boosting strategic sectors with homegrown talent.
He added that Baja California is rich in diverse skills and vocations that must continue to be nurtured.
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Shared Wellbeing, he said, starts when a person secures a job that allows them to grow, support their family, and build a future.
“I thank the Secretariat of Labor and Social Welfare for this joint effort, which strengthens our entire value chain,” he stated.
Alejandro Arregui Ibarra, Secretary of Labor and Social Welfare, noted that the fairs prioritize those who face the greatest barriers to employment.
“Governor Marina del Pilar Ávila Olmeda has instructed us to take opportunities directly to all communities, especially those who struggle most to enter the labor market,” he stated.
That’s the reason these job fairs were created, as a way for families to find dignified work that contributes to their progress and well-being.
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Three Fairs Between August and November
The first fair is scheduled for Monday, August 17, from 9:00 a.m. to 3:00 p.m. at the Casino Hall of the Riviera Civic and Cultural Center in Ensenada.
Local companies will be on the lookout for candidates in fields such as human resources, purchasing, topographic consulting, and accounting, as well as roles in warehouse coordination, installation, and construction.
A second fair will take place on Monday, September 21, at the same venue, this time with a focus on the shipping sector.
The event will facilitate direct recruitment for MSC, a major shipping company that has expressed strong interest in hiring Baja California professionals.
Applicants are encouraged to bring printed copies of their resumes to enable face-to-face interactions with company representatives.
A third fair is slated for November, featuring Carnival Corporation, one of the world’s leading cruise operators and a key player in Ensenada’s port activities.
This event will open doors for those interested in the cruise industry, offering a broad range of career paths and growth opportunities.
Badiola Montaño emphasized that job creation remains a cornerstone of building a competitive and steadily growing state, where investment projects increasingly demand skilled talent to align with the evolving needs of productive sectors.
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Continuous Strengthening of Baja California’s Cruise Industry
As part of the Secretariat of Tourism’s agenda, a sustained strategy continues to be implemented to bolster cruise reception efforts.
In addition, it aims to enhance the visitor experience, ensuring that those arriving at the Port of Ensenada have opportunity to explore and engage with the state’s diverse tourism offerings.
By the end of July 2026, a total of 230 ship arrivals had been recorded, marking a 15% increase compared to the 200 vessels recorded during the same period in 2025.
The Secretariat of Tourism has also recognized the community’s active participation in activities both directly and indirectly tied to the cruise sector.
Notable among these is the outstanding performance of local youth in the children’s and environmental essay and poster competition organized by the Florida-Caribbean Cruise Association (FCCA).
The interagency coordination between secretariats represents a strategic opportunity to ensure that growth in key sectors such as hospitality, tourism, services, and the cruise industry translates directly into professional development and employment opportunities for Baja Californians.
