San Diego is a city that wears its multicultural identity proudly from its community spaces to its restaurants. Few places embody that spirit better than Little Italy, where a vibrant “mercato” brings fresh, natural products to locals twice a week.
San Diego Countyβs Largest Market
This Farmerβs Market operates year-round, welcoming visitors on Saturdays from 8:00 a.m. to 2:00 p.m. and Wednesdays from 9:30 a.m. to 1:30 p.m.


With more than 185 farmers and entrepreneurs setting up shop, the market offers an impressive array of fresh goods, including:
- Free-range chicken eggs
- Meat
- Fresh fruits and vegetables
- Plants
- Flowers
- Fish
- Olive oil
- Bread
- Honey
- Sauces
- Condiments, and much more

The Saturday market stretches from Kettner Blvd to Front Street, while the Wednesday market has been steadily growing in popularity and now spans three blocks from Kettner Blvd to State Street.
Besides produce, visitors can savor San Diego County’s largest farmer’s market’s renowned gastronomy while browsing crafts and artwork from local creators at Piazza della Famiglia and the surrounding area.
For a complete list of farmers and vendors at both the Wednesday and Saturday markets, click here.